Sponsoring department

Sponsoring or mentoring is a mean of communication for the sponsor whose role is to link his image to a football player's one especially for the commercial purpose of gaining more awareness through a contract. The sponsor will do that in exchange for a financial, material and technical contribution.

While sports sponsoring finally pursues the same goals as publicity, its efficiency is often greater. Values shared by football bring an extra added value to the brand image.

Alliance Soccer Consulting is committed to analyse the image of its players in order to direct them toward potential sponsorship contracts. The first reflex is to head for brands like Nike, Adidas, New Balance... in order to bring high-end material for our players. Our missions is also to make a selection of sponsoring possibilities because being everywhere contrasts with scarcity and devalues our players. The aim is not to show off but strike hard to each positioning and each strategic decision.

« We don't have any limits so don't think you have some, think professional and look straight in front of you ! ».

Product placement can also be a new facet of sponsoring, especially with social networks explosion. To be associated with qualitative products, the player must be irreproachable in his behaviour, whether it to be on the field or elsewhere. That method includes a healthy lifestyle, a good behaviour, the way of being and speaking.

However, brands have interest in players who play at a minimal level and who are conveying a positive image. Values carried out by ASC must stick with you at any time while mixing discipline, seriousness, verbal skills and communication (via a department we make available for our players so that they can improve their image).

A sponsorship contract is not automatically granted, not many players are spotted. If you wish to integrate our team, you shall not run away from difficulty but consider that goal as perfectly achievable ! Here we only aim at one thing : success !